Writer-Director, Producer, Content Creator, Entrepreneur

WRITER-DIRECTOR I CONTENT CREATOR I MEDIA CONSULTANT
2019 – Present
Having ventured into freelancing in 2019, I’ve established myself as a versatile content creator, writer-director, and media consultant. My forte lies in cultivating lasting creative relationships and effectively managing large-scale projects. Drawing on my expertise as a native English writer and structural editor, I aid clients in crafting impactful manuscripts, screenplays, and tailored web content. My guiding mottos, “Making Screens Worth Watching” and “Writing Worth Reading,” underscore my dedication to producing intelligent, effective, and entertaining content. These principles shape my work, emphasising a commitment to impactful storytelling, be it in business, on screen, or within the realm of fiction.
For documentary writing and directing and online video content creation, send an email to mouna@mounamounayer.com

CCO I CO-FOUNDER
2016 – Present
I played a key role in the establishment of TRIARC, a pioneering video licensing platform that grants access to an expansive and distinctive library of video clips spanning over 20 countries in the MENA region. The footage available through the TRIARC footage library provides unique insights into the region’s rugged beauty, diverse cultural heritage, current affairs, and the dynamic interplay between modern and traditional lifestyles. In my capacity as Chief Creative Officer, I oversaw the clipping, archiving, and metadata processes for the library. Additionally, I spearheaded the creation of all online content, maintaining close collaboration with our various online platform partners.
TRIARC on Getty Images / TRIARC on Shutterstock.
TRIARC Showreel: https://www.youtube.com/@triarc8669/videos

CCO I FOUNDING PARTNER
1994 – 2018
In 1999, I co-founded FIREHORSE, an independent television production company specialising in factual entertainment programmes for Middle East and European broadcasters, Arab governments, institutions, and corporations. Our extensive portfolio boasts over 1500 hours of broadcast television, earning recognition as the second fastest-growing company in Lebanon with the Harvard Business School AllWorld Network Award in 2010 and 2011. In my role as a writer-director and content creator, I’ve personally contributed 500 hours to this body of work. Notably, FIREHORSE pioneered independently commissioned documentary series in the region, including a fifteen-part series on world religions for the Al Jazeera Documentary Channel in 2004. This success solidified FIREHORSE’s reputation as a trusted name in the region.
Firehorse Showreel: https://www.youtube.com/@firehorseshowreel

